May 28, 2026
In this episode of The Brainy Business podcast, Melina Palmer welcomes Goldie Chan, author of Personal Branding for Introverts, to explore the often misunderstood concept of personal branding. For many, the term evokes excitement, while others feel overwhelmed or skeptical, especially those who identify as introverts....
May 21, 2026
In this episode of The Brainy Business podcast, Melina Palmer delves into the fascinating world of color theory and its profound impact on branding and consumer behavior. Discover why certain colors evoke specific emotions and how they can influence perceptions of your business. Melina discusses the...
May 14, 2026
In this episode of The Brainy Business podcast, Melina Palmer welcomes back Roger Dooley, author of the new book The Persuasion Engine. Together, they dive into the fascinating intersection of artificial intelligence and behavioral economics, exploring how AI can enhance our understanding of human behavior rather than...
May 7, 2026
In this episode of The Brainy Business podcast, Melina Palmer revisits one of the foundational topics that has shaped her approach to behavioral economics: the top five wording mistakes businesses make. Originally aired nearly eight years ago, this episode dives deep into how the words you choose can...